This ad appeared in USA Today's Sustainability issue published on April 15, 2024.

Please click the photo to view the ad as it appeared in these publications.

We Owe It To Future Generations...

As millions of Americans work together to create a "greener" future, the growing crush of adding tens of millions of people to our population each decade is working against us. Whether addressing climate change, destruction of wetlands and wildlife habitats, urban sprawl, or dozens of other environmental issues, we cannot make much progress if the destructive nature of "too many people" undermines our positive actions.

NPG works to slow, halt and eventually reverse population growth, fueled primarily by immigration, and we invite all Americans to join us in forcing our nation's leaders to adopt responsible, common sense population policies. By working together today, we can shape a healthy and sustainable environment that we can proudly pass down to future generations.